Empowering Moms to Thrive Against All Odds
At METTLE FACTOR, we don’t just see the strength of mothers — we build on it.
You weren’t made to play small. You were made to rise.
We equip moms to lead with grit, face challenges head-on, and rewrite the future for their families. Through bold programs, unapologetic truth, and a community that refuses to settle, we give you the tools to trade survival mode for purpose-driven action.
This is about fortitude. Conviction. And the kind of leadership that starts at home — but impacts generations.
You don’t need more noise.
You need truth, clarity, and a place to get fiercely rooted in who you were made to be.
About Jen
She's the friend you admire—and at times, envy—because she compels you to rise above the ordinary. A true visionary, Jen consistently stays a decade ahead, thoughtfully charting the path forward. And when [ if ] you're ready to lead your family down this road, you'll find that she has not only laid the groundwork, but is also eager to guide you through it.
Leading by example, Jen is always honest and unfiltered. Throughout her journey, she openly shares both her challenges and triumphs, guiding others with her authentic experiences as she continues to learn [ + grow] herself.
Hey there, let’s skip the fluff—
I’m Jen—a faith-fueled mother, truth-seeker, and unapologetic firestarter. I built METTLE FACTOR to be more than a brand—it’s a movement. A rebellion against mediocrity, manipulation, and man-made limits. We're raising Originals, rejecting average, and resetting genetic blueprints—one rooted decision at a time.
At the core of everything I do is a conviction: God didn’t create you flawed. You were designed in His image—powerful, regenerative, and capable of living a long, vibrant life. (Genesis 6:3 backs me up—and so does the Hayflick Limit, if you’re into the science.)
Through my brands, I give you what the modern system won't:
- DYRT Superfoods – Rooted in the earth, backed by science—this is nature's formula for restoring what modern life strips away.
- METTLE Plate – Simple, uncorrupted nutrition that honors God’s design for our bodies
- METTLE Motherhood – A safe haven for mamas choosing to raise kids on purpose, not autopilot
- Originals by METTLE – A school that equips the next generation to question everything and follow God's voice
- METTLE Faith – Bold spiritual reminders that it’s time to walk in authority, not fear
- METTLE Holdings – A foundation for legacy living, building family stewardship that outlasts us
I’m not here to coddle you. I’m here to equip you—with humor, honesty, and real solutions. From kid-approved swaps and poop jokes to gut science and God’s blueprint for healing—this is the place where discernment meets data, and conviction meets creativity.
Some call me crazy.
Some call me a conspiracy theorist.
I just call it discernment.
This is your place if you're the mom who speaks the truth even when it’s unpopular…
If you're the dad quietly ditching McDonald’s because your kid said, “Mom says that has poison”…
If you're the family ready to step out of survival and into your God-given potential...
You weren’t made to fit in.
You were made to fortify your METTLE.
Welcome home,
Jennifer Bennett
Founder | METTLE FACTOR
Forging families of grit + truth in a world gone soft.
My Beliefs
Beliefs are not trends. They are battle lines.
GOD'S WORD | Genesis 6:3
LIFE
My Spirit will not contend with humans forever, for they are mortal; their days will be a 120 years.
I believe our souls are eternal, and that our physical bodies are designed to thrive well into our 100s. Both biblical teachings and scientific findings, such as the Hayflick Limit, support this. However, modern practices and medicine often interfere with our natural lifespan, contrary to what God intended. It's within our power to change this and align more closely with our innate potential for longevity.
MOTHER'S INTUITION
SUPERPOWER
Her intuition was her favorite superpower.
I don't need science to validate my instincts about what's best for my children, and neither do you! My prayer is that more mothers will discover their inner strength and utilize the gifts God has given them to nurture and protect their children.
Your Plate matters
SHOP NATURE
You will never outlive a bad diet.
I believe that health and vitality begin on your plate, with your fork as your most powerful tool. It's equally essential to understand which foods and toxins to avoid, as their effects compound at the cellular level over time. While you might not notice immediate changes in your youth, the impact becomes significantly apparent by your 40s.
ultimate peace | John 14:27
JESUS
I am leaving you with a gift—peace of mind and heart. And the peace I give is a gift the world cannot give. So don't be troubled or afraid.
The world would be a better place if more people knew Jesus. He guides us to demonstrate kindness, assist our neighbors, forgive when it seems insurmountable, and act with humility. Embracing these values can profoundly transform our world, making it a place of greater compassion and peace
Teach them young
FOOD PRINCIPLES
Teaching your child healthy eating habits begins at conception.
The foods you consume during pregnancy can significantly shape your child's future tastes. It's vital to guide them from an early age, helping them distinguish between healthy choices and unhealthy ones. It's also important to educate them about the reality of food production, where some manufacturers prioritize profit over health.
FULVIC MINERALS
drinkDYRT
The heroic nutrient that transforms our food into powerful medicine for our bodies.
God provided everything necessary for us to live and thrive. Fulvic acid, a product of nature’s ancient distillation process spanning millions of years, delivers pure, organic minerals essential for cellular function. It is arguably the best gift you can offer to restore mineral balance and rejuvenate everyone's health.
don't get pushed out of your home
Mothers Should Be Home With Their Babies
Balancing motherhood and entrepreneurship is perhaps the biggest conflict I have faced so far in my life. Our society often prioritizes career advancement over family well-being, creating a difficult environment for mothers to thrive. Recognizing the economic realities that compel both parents to work, I have spent the last eight years exploring various industries, technologies, and services. My goal has been to discover ways to succeed professionally without compromising our children's upbringing.
This is your cue— we should be friends!
You made it this far — that means you’re not here by accident.
I don’t do followers. I build with fire-starters.
📲 Text “METTLE” to 802-444-8121
Text me — seriously. I answer them.